OUR FIRST PROJECT
FOR OUR FIRST PROJECT WE DID AN QUALITATIVE AND QUANTITAVIVE RESEARCH ABOUT THE CHOCOLATE INDUSTRY. WE LEARNED WHAT PEOPLE THINK ABOUT A FAMOUS CHOCOLATE BRAND SUCH AS TOBLERONE. THEN FOR THE FINAL STEP AS A MARKETING AGENCY WE COLLABORATED WITH TOBLERONE TO GIVE HER SOME RECOMMENDATIONS THAT WE BELIEVE WILL HELP HER TO PROMOTE THE BRAND IN THE GREEK CHOCOLATE INDUSTRY.
